CRM journeys, broadcasts & segments
A built-in CRM that sends automated journeys and scheduled email and SMS campaigns to segments of players, using your platform data directly.
What it's for
Run welcome, first-deposit, reactivation and VIP flows from the same admin as the rest of your platform, reacting to deposits and profile changes in real time, without a separate CRM subscription.
What you get
- Visual journey builder with waits, conditions, exits and bonus steps (including free spins)
- Triggers such as sign-up, deposit and 'VIP level reached'
- Segments built from rules, with size and member list
- Broadcasts once, daily, weekly or monthly, at each player's local time with quiet hours
- Delivery, bounce, open, click and unsubscribe tracking
- Unsubscribes stay in step with the player's own offer settings
- Journey versions: drafts never send, live versions can be restored
How to get early access
- Admin → CRM → Journeys: start from the ready-made starter journeys
- Admin → CRM → Broadcasts, Contacts, Segments, Attributes, Activity and Reports
- Ask us to enable the CRM module
